Revenue Relationships are any where revenue is or may be exchanged. Beyond the blah, blah, blah definition… it’s marketing / sales / business development / partnerships.
What underlines everything I believe about revenue relationships is a Partner Philosophy.
“Partnerships” are more than what the Google definition lets on:
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the state of being a partner or partners.
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an association of two or more people as partners.
In my belief, a partnership is more readily defined as: “two or more people (or businesses) collaborating on a shared goal or outcome.”
It’s the outcomes that make the real difference. Otherwise it’s a group, or a friendship, or a couple.
Partnership Philosophy as a way to talk about and live that enhanced point of view in all things business.
Thinking of a topic you’d like to take a deeper dive on? Message me on LinkedIn , or at brian@partnerphilosophy.com.
Course Features
- Lectures 38
- Quiz 0
- Duration Lifetime access
- Skill level Beginner
- Language English
- Students 148
- Certificate No
- Assessments Yes
Curriculum
- 9 Sections
- 38 Lessons
- Lifetime
- Business Development "Middler"What it means to be a Biz Dev resource, in the middle of everything.1
- Foundations of Partner🤝Philosophy5
- Lessons of Revenue RelationshipsThe philosophy of revenue relationships.11
- 3.1The Handshake 🤝 Effect of Partnerships3 Minutes
- 3.2Ask not what your partnership can do for you…2 Minutes
- 3.3Partnership Knives2 Minutes
- 3.4It’s more than than “who you know”…3 Minutes
- 3.5Never Eat Alone2 Minutes
- 3.6QBRs Are the Last Thing You Should Do…3 Minutes
- 3.7Be Boring to Some3 Minutes
- 3.8Bloody Business4 Minutes
- 3.9El Gacho6 Minutes
- 3.10Revenue Relationship Investments1 Minute
- 3.11Revenue Relationship Quality vs Quantity1 Minute
- Revenue Relationship GradesConferences (especially booths) are full of revenue relationship potential. How well are you maximizing it?11
- 4.2What is a Revenue Relationship Grade?2 Minutes
- 4.3Approachable Appearance4 Minutes
- 4.4Add Value on the Spot3 Minutes
- 4.5Call to Action
- 4.6Capture Relationship Info4 Minutes
- 4.7Engage Same Day4 Minutes
- 4.8Events Beyond the Booth3 Minutes
- 4.9Resource Present for Clients5 Minutes
- 4.10Resource Present for Partners3 Minutes
- 4.11Resources Beyond the Booth2 Minutes
- 4.12Show vs Tell5 Minutes
- Personal Relationship Management (PRM)Why and how you should use your own PRM...8
- Bonus2
- Revenue Relationship AuditsCOMING SOON! How to think about and execute your own revenue relationship audit of your business.0
- Sponsor Concierge for Event HostsCOMING SOON! How to think about crafting b2b event sponsorships.0
- Sponsor Concierge for Event SponsorsCOMING SOON! How to think about selecting and maximizing b2b event sponsorships.0

